Regular followers of the Ethical Wikipedia Marketing blog may have noticed it's been a little quiet recently. That's because I've been busy working on an 18-page e-book
about Wikipedia marketing that was just published today.
The eBook was inspired by an email from Markus Franz of the German Wikipedia consultancy Sucomo Consulting. This was shortly after astroturfing service Wiki-PR was banned from Wikipedia, exposed for deceptive practices and further ridiculed by the Wikimedia Foundation. Markus sounded frustrated that many of the German press covering the story said that marketing professionals should never edit their client or employer's page directly, even though the German Wiki has different rules that allow direct editing using special corporate accounts.